Email marketing is an essential aspect of any online business, and MailChimp is one of the most popular email marketing platforms available today. WordPress, on the other hand, is the most widely used content management system (CMS) in the world, powering over 40% of all websites on the internet.
By integrating MailChimp into your WordPress website, you can leverage the full potential of both platforms to enhance your email marketing efforts and boost your online presence.
With this integration, you can automate email campaigns, track user behavior, and target specific segments of your audience with personalized content. In short, integrating MailChimp into your WordPress website can help you build a strong and engaged email list, which is essential for the success of any online business.
What We Learn In This MailChimp Blog:-
- How to Create a MailChimp Account?
- Install and Activate the MailChimp for WordPress Plugin.
- How to Create a MailChimp API Key?
- How to Configure MailChimp for WordPress Plugin Settings?
- How to Add MailChimp Forms to Your Website?
How to Create a MailChimp Account?
Step 1: Go to the MailChimp website Open your web browser and navigate to the MailChimp website, which can be found at www.mailchimp.com.
Step 2: Click on “Sign Up Free”
On the MailChimp homepage, click on the “Sign Up Free” button, which is located in the top right corner of the screen.
Step 3: Enter your Email and Other Details
Enter your email address, username, and password. Then, click on the “Get Started” button.
Step 4: Confirm Your Email Address.
MailChimp will send a confirmation email to the email address you provided. Check your email inbox and click on the link provided in the email to confirm your email address.
Step 5: Enter Your Business Information.
Once you’ve confirmed your email address, you’ll be prompted to enter your business information, such as your company name and address.
Step 6: Answer a Few Questions.
MailChimp will ask you a few questions about your business and email marketing goals. Answer these questions to help MailChimp personalize your account and provide relevant recommendations.
Step 7: Explore Your MailChimp Dashboard.
After answering the questions, you’ll be taken to your MailChimp dashboard, where you can start setting up your email campaigns and managing your email list.
That’s it! By following these steps, you should now have successfully created a MailChimp account.
Step 2:- Install and Activate the MailChimp for WordPress Plugin.
To integrate MailChimp with your WordPress website, you will need to install and activate a plugin called “MailChimp for WordPress.” This plugin allows you to easily connect your WordPress website to your MailChimp account and add opt-in forms to your website to collect email addresses for your email marketing campaigns.
MailChimp for WordPress is a popular and widely used plugin, and it offers a range of features, including the ability to create custom sign-up forms, send welcome emails to new subscribers, and view detailed reports on your email campaigns. Additionally, the plugin is regularly updated and supported by a dedicated team of developers.
To install and activate the MailChimp for WordPress plugin, you can simply search for it in the WordPress plugin repository, install it, and follow the setup wizard to connect your MailChimp account to your WordPress website.
How to Create a MailChimp API Key?
To create a MailChimp API key, you’ll need to follow these steps:
Step 1: Log in to your MailChimp account.
Step 2: Go to the “Account” menu, which is located in the top right corner of the screen.
Step 3: Click on the “Extras” dropdown menu, and then select “API keys”.
Step 4: If you don’t have any API keys yet, click on the “Create A Key” button. If you already have API keys, you’ll see them listed on this page.
Step 5: Enter a name for your API key in the “Label” field. This will help you identify the key later on, so choose a name that makes sense to you.
Step 6: Choose the level of access you want to grant to the API key. You can choose between “Full access” or “View access”.
Step 7: Click on the “Create” button to generate your API key.
Step 8: You’ll now see your new API key displayed on the screen. Be sure to copy the API key and save it in a secure location, as you’ll need to enter it in your WordPress website or any other applications you want to integrate with MailChimp.
That’s it! By following these steps, you should now have successfully created a MailChimp API key, which you can use to integrate MailChimp with your WordPress website or any other applications that support MailChimp integration.
How to Configure the MailChimp for WordPress Plugin Settings?
To configure the MailChimp for WordPress plugin settings, you’ll need to follow these steps:
Step 1: Install and activate the MailChimp for WordPress plugin on your WordPress website. You can do this by going to the “Plugins” section of your WordPress dashboard, clicking on “Add New,” and searching for “MailChimp for WordPress.” Then, install and activate the plugin.
Step 2: Go to the MailChimp for WordPress plugin settings page, which can be found by navigating to “MailChimp for WP” in the left-hand menu of your WordPress dashboard.
Step 3: In the plugin settings page, you’ll see a series of tabs at the top of the screen, including “API Key,” “Forms,” “Integrations,” “E-commerce,” “Other,” and “Help.”
Step 4: Click on each tab to configure the settings for that particular section. For example, in the “API Key” tab, you’ll need to enter your MailChimp API key to connect your MailChimp account to your WordPress website.
Step 5: In the “Forms” tab, you can customize the appearance and behavior of your opt-in forms, including the text and design of the form, the location of the form on your website, and the type of email addresses you want to collect.
Step 6: In the “Integrations” tab, you can connect your MailChimp account to other third-party services, such as WooCommerce or Gravity Forms, and configure the settings for those integrations.
Step 7: In the “E-commerce” tab, you can enable e-commerce tracking for your email campaigns, which allows you to track sales and revenue generated from your email marketing efforts.
Step 8: In the “Other” tab, you can configure additional settings, such as language settings, debug mode, and custom code snippets.
That’s it! By following these steps, you should now be able to configure the MailChimp for WordPress plugin settings to suit your needs and start collecting email addresses for your email marketing campaigns.
How to Add MailChimp Forms to Your Website?
Step 1: Go to the MailChimp for WordPress plugin settings page, which can be found by navigating to “MailChimp for WP” in the left-hand menu of your WordPress dashboard.
Step 2: Click on the “Forms” tab to access the MailChimp forms settings.
Step 3: Create a new form by clicking on the “Add New” button, or select an existing form from the list.
Step 4: Customize the form settings, including the type of form you want to use (e.g., embedded form, pop-up form, etc.), the design and layout of the form, and the form fields you want to include (e.g., email address, first name, last name, etc.).
Step 5: Once you’ve configured the form settings, click on the “Save” button to save your changes.
Step 6: Copy the shortcode for the form that you just created, which can be found at the top of the form settings page.
Step 7: Paste the shortcode into the page or post where you want to display the form on your website.
That’s it! By following these steps, you should now be able to add MailChimp forms to your WordPress website and start collecting email addresses for your email marketing campaigns.